\\ Development.

Liquid Shredder

Liquid Shredder soft surfboards are made by a company in Peru, and imported into Australia by a bunch of mad Queenslanders. For their website, they wanted something different - something that would be good fun for the younger generation of surfers who would be wanting a 'cool' board to ride.

The site also needed to be functional and although fun, appeal as well to the parents of those youngsters - the parents being the real market (as they are generally the ones concerned with safe surfing.....and buying those first boards for the kids).

So, some good product background and company info sits side by side with great videos, competitions, brochures, and a simple sales mechanism to accommodate available stock, and although the site is primarily aimed at the Australian market, we also included plenty of information for international visitors to both learn about the products and also to be able to find their own local distributors.